Why SEO content is important for your website
“Great content is the food of websites”
With every website we offer additional SEO and copywriting services with dedicated research to keep your website content fresh and your search engine rankings high. Having a little bit of text on your website isn't enough if you want results. So you'll need well written, search engine optimised text to get the most out of your website - that's where we come in.
Once you have your website, you will need great content to attract those all-important organic searches in Google.
Our CMS websites also include SEO (search engine optimisation) tips and tools to help your online marketing.
You'll need website content...
If you have a website, you'll need to add the 'right type' of content to get the 'right results'. We can do it all for you.
Many businesses simply don’t have the time to write fresh content regularly and add it to their website. And they may not have the skills to know what to write where. This isn’t a shock though – if you have a website for plumbers or a website for a jewellery shop, for instance, you wouldn’t be expected to know how to be an expert web content writer, because this is a different skill which is learnt over time.
However, it is essential to keep your website updated with new – and unique – content to get better search engine results. This is where we can help by offering you our content managed website options and SEO copywriting expertise.
So if, like many companies, you are very busy and do not have the time to allocate to your website content but you’d like your website text and images added, updated or search engine optimised by experts, then our website content management packages are ideal for you.
You can choose:
Website care plans & online marketing options:
We create and SEO your content.
Using keyword research for your business, we write and add your content for you, each month.
Service includes: Keyword analysis, research, writing, sourcing images if needed and adding to your website regularly.
We add your supplied content.
You send us your content whenever you like and we'll add it to your aprompt website for you.
Service includes: Spell checking your text, sourcing images if needed and adding to your website regularly.
We SEO your current content.
Using keyword research for your business we'll re-write and create additional content if required.
Service includes: Keyword analysis, SEO of your current website content so you can continue the good work in the future.
We train you in SEO copywriting skills.
One to one training on how to write effective, search engine friendly text for your website.
Service includes: Keyword analysis, full training on what to write where and why to get better, natural search engine results.
You’ve invested well in your new website, so give it the finishing touch with great content… because content is King.
Each care plan can be tailored to your needs, so if you’re not sure which content managed website option to choose, please contact our copywriters in Wiltshire and we can have a chat about what you want to achieve with your online marketing.
Care plan Option 1
website copywriting on a regular basis
We write and add your web site content for you each month. This is our most popular service and can include:
- keyword analysis and research for your business
- researching, writing and adding regular website content
- researching, writing and adding regular blog articles
- adding/formatting your text, images, PDFs and meta info
- sourcing and editing images
- spell checking your content
- on-site SEO (search engine optimisation) of your current content
You can choose how many hours each month or every other month we dedicate to your website content. Usually 1 hour = 1 blog article. Many businesses require regular updates to their website content, want ongoing digital marketing and SEO, or need some form of content support so this is a perfect solution for you. At our discretion, a monthly SEO Report can be included as part of this package if you choose 1 or more hours a month. Payment is via direct debit on a monthly basis and requires 2 months written notice to cancel.
Care plan Option 2
adding your supplied content on a regular basis
Already written your content, but don't have the time to add it to your website?
We'll add your content for you using the formatting style of your website design that keeps the brand image for your company as well as keeping it compliant and responsive to mobile devices. Website page content, including meta page titles, meta keywords and meta page descriptions should be supplied by email please. If you don't have meta information yet - don't worry, we can create that for you, matching your website page content. All text added is spell-checked.
Adding your content for you can be done either as a one-off or each month to keep your website ‘fed’ with content. If you have your own freelance copywriters, website copywriters and bloggers but you don’t have time to add it to your website, just send it all to us by email and we’ll add it all for you. If there are areas that would benefit from being re-written and search engine optimised, we will let you know, and then you can choose to take advantage of our SEO copywriting services if you wish. SEO Reports are not included in this package. Payment is via direct debit on a monthly basis and requires 1 months written notice to cancel.
Care plan Option 3
rewriting (SEO) and adding your content once
This option includes the one-off search engine optimisation (SEO) of your supplied web copy and adding it to your content management system website, once. We’ll re-write as much content as you would like so your website text is attractive to search engines as well as humans. You can choose how many pages of content we re-write for you. If social media is not included in your online content marketing or PR we may suggest some useful social networking channels that can help you further.
We are happy to SEO your website copy and send it back to you so you can add it to your own website if you have a CMS platform not created by aprompt. For instance, if you are struggling with an open source CMS like WordPress, we can help. SEO Reports are not included in this package. Payment is required upon receipt of invoice after the work is completed.
we train you in what to write where and why
SEO copywriting training courses are open to all. You don’t have to have a CMS website from aprompt, but it helps because the training also includes editing your website. So whichever CMS platform you have chosen we can train you in what to write where and why so you can write your website text with confidence, knowing you’re getting the best out of your website. In addition - and to get more from your website, we'd recommend that your web site is responsive (mobile friendly) and has SSL installed. Even though this is not associated with SEO copywriting you should see a positive impact in user experience and overall link building within SERPS if these are addressed. SEO Reports are not included in this package. Payment is required at time of booking.
Copy writing for websites
What does content managed website mean? Content managed is our care plan that you can subscribe to when you get a website from aprompt. It gives you peace of mind that SEO-friendly, fresh copy will be added to your website at least once a month (depending on the care plan you choose), by our SEO trained copywriters
We are totally flexible in what content you'd like us to create or manage for you, so use us for any website content work you need done.
Keeping it personal
Having a content management system in your website is essential. We give you the ability to add unlimited pages and edit all the web copy and images within those pages whenever you want - without needing any technical knowledge. With regular updates and input from aprompt, to the 'actual content' within your website (text, images, PDF's, meta information) we give you added peace of mind that your website text is search engine friendly, up-to-date and above all.... user friendly.
Online marketing packages are personal to each client, so we'll discuss what you need and organise a plan of action with you. Creating and managing content is a crucial and an ongoing job for all websites, so we will work on your site in a way that suits you best, for as many hours a month as you wish.
For instance, you can ask us to work on the content of your website for as little as an hour every other month, just to keep it ticking over or more hours a month to really get an impact in SERPS (Search Engine Results Pages).