Blogs for websites

What is a Blog ?

Blog = Web log

Blogging isn’t just a hobby anymore. Blogging is Big Business. If you want increased traffic, more attention and greater search engine rankings from your presence on the web, a blog is one way you can achieve this.

Why are blogs good for websites?

Blogs are indexed by the Search Engines more often than web sites.
- Technorati is currently tracking over 70 million blogs
- Over 120 thousand blogs are created every day
- There are over 1.4 million new blog posts every day
- nearly a 1/4 of the 100 most popular websites in the world are blogs

Corporate Blogs

83% of corporate bloggers saw a traffic increase to their site
51% took less than 1-2 months from initial concept to launch of blog
88% saw a boost in search engine ranking within 3 months of launch
62% saw an increase in sales within 3 months of launch
Source: Backbone Media Business Blogging Survey 2008

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